December 7, 2022



10 Issues You Didn’t Learn about Espolon Tequila

Espolòn was once based in 1995 by way of Cirilo Oropeza within the Highlands area of Jalisco, Mexico. Since then, it’s established itself as a big participant within the tequila business, the use of a mix of impressed promoting strategies, unconventional manufacturing ways, and unbeatable consideration to element to shift tens of millions of bottles of its top class spirits all over the world. In finding out extra with those 10 belongings you didn’t find out about Espolòn Tequila.

1. It’s a mezcal… and a tequila

Seeking to perceive the variation between mezcal and tequila is usually a head-scratcher, with strict regulations regulating which spirits can logo themselves as tequila and which need to promote it themselves as mezcal. Necessarily, any logo that wishes to make use of the tequila stamp will wish to make its product from Blue Weber Agave grown in a territory laid out in the Basic Declaration of Coverage of the Appellation of Foundation of “Tequila.” They’ll additionally wish to manufacture and bottle the product within the territory (therefore why you’ll by no means see a tequila made outdoor of Mexico). Even though a spirit is made to nearly the very same requirements and the use of the very same processes as tequila, until it’s produced and distilled within the required territory, it has to marketplace itself as mezcal, the identify given to any spirit distilled from the agave plant. So, whilst Espolòn Tequila is technically a mezcal, no longer all mezcals are tequila.

2. It was once based by way of Cirilo Oropeza

As explains, Espolòn was once based by way of Cirilo Oropeza, who adopted his interest for tequila by way of spending many years finding out the artwork of distillation and tequila-making, with the hope of ultimately developing his personal logo. In 1995, he did precisely that after he introduced Destiladora San Nicolas within the Highlands of Jalisco. His objective was once easy: “to create a tequila so just right he was once proud to proportion it with the arena.” Oropeza kicked the bucket in 2020, however his strict consideration to element, unconventional strategies, and keenness for generating best the best tequila proceed to gasoline the distillery’s output to at the present time.

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3. Mexican tradition is on the middle of the logo

Espolòn is happy with its Mexican heritage, as evidenced by way of the whole thing from its identify to its art work. As a nod to the preventing cocks that play a vital function in Mexican tradition, the logo takes its identify from the Spanish phrase for “spur,” which refers back to the defensive spurs discovered on a chicken’s legs. Every bottle boasts an image of the logo’s “spirit animal,” a chicken named Ramón, whilst each and every selection will pay tribute to another match or determine in Mexican historical past. For instance, Espolón’s Tequila Blanco honors Mexico’s Independence Day, Añejo Tequila presentations the Jarabe Tapatio, a type of protest that changed into fashionable within the years after the Mexican Revolution, and Additional Añejo Tequila presentations a burial floor consistent with the standard Mexican trust that loss of life is accompanied by way of a renewal of existence.

4. Its award-winning

Since Cirilo Oropeza based Espolòn in 1995, the distillery has racked up greater than its justifiable share of awards. Along with successful the name of “Very best Tequila Manufacturing facility” in Mexico by way of the Faculty of Architects and Engineers of Jalisco, it’s additionally received the Double Gold Medal on the 2011 San Francisco Global Spirits Awards for its Blanco Tequila, a Gold Medal on the 2011 San Francisco Global Spirits Awards and a Silver Remarkable Medal on the 2013 Global Wine & Spirits Festival for the Reposado, and a Gold Medal on the 2015 San Francisco Global Spirits Awards and a Silver Medal on the 2015 Global Wine & Spirits Festival for the Añejo.

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5. It gives a variety of various tequilas

Espolòn gives extra than simply the only form of tequila. Relying in your choice, you’ll be able to take a look at the Espolòn Blanco, a clean, balanced tequila with a fairly candy, very refined aroma of tropical fruit, pepper, and lemon zest and a taste profile that mixes distinguished notes of agave with undertones of vanilla and pineapple; Espolòn Reposado, a wealthy, golden tequila with a highly spiced aroma and a rounded, daring taste of roasted agave, caramel fudge, and brown spices, Espolòn Añejo, a red-gold tequila with a wealthy however no longer competitive taste profile of caramel and butterscotch; and Espolòn Añejo X, a restricted version selection with a floral, smoky aroma and wealthy notes of caramel, vanilla, nutmeg, and chocolate.

6. The upper it grows, the easier its tastes

When Cirilo Oropeza based Espolòn, his venture was once “to create a tequila so just right he was once proud to proportion it with the arena.” The name of the game to his luck lay in his choice to fabricate the tequila from the Blue Weber Agave vegetation grown in a space referred to as the “Golden Triangle” in Jalisco’s Los Altos highlands. The world lies 2,000 meters above sea stage – an altitude that creates tough rising prerequisites and with it, very positive tequila. It’s concept that the strain created by way of the top altitude makes the agave vegetation produce the next sugar content material and extra intense flavors, either one of which may also be favored within the ultimate product.

7. It’s breaking with conference

Within the tequila business, it’s same old for the hearts of the agave plant to be lower into two items right through the cooking procedure. Espolòn, alternatively, believes the name of the game to a world-beating tequila lies in quartering the hearts. This, blended with longer cooking occasions (22 hours in comparison to the business same old of 18 hours), ends up in a sweeter, extra flavorsome finish product.

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8. It has an overly explicit getting older procedure

Maximum tequila is elderly in 500-liter barrels, however Espolòn loves to do issues in a different way. The logo believes that the extra wooden the tequila comes into touch with, the extra complicated the top product. Consequently, they’ve sized down the barrels to simply 200 liters, thereby expanding the wood-to-spirit touch and (theoretically a minimum of) making improvements to the flavour profile of the tequila.

9. Its fermentation procedure rocks

Take into account after we stated Espolòn loves to do issues in a different way? We weren’t kidding. Along side thumbing their nostril at business requirements in relation to such things as cooking occasions and barrel sizes, they’re additionally marching to the beat of their very own drummer in relation to the fermentation procedure… actually. One among founder Cirilo Oropeza’s core ideals was once that “Yeast sways to the rhythm of track” – so, to inspire the yeast to get its groove on, the distillery turns up the rock track right through fermentation.

10. Its promoting campaigns are impressed

Espolòn would possibly know a factor or two about making nice tequila, but it surely additionally is aware of the best way to run an efficient promoting marketing campaign. As notes, certainly one of its maximum impressed ran within the lead as much as Valentine’s Day 2019, right through which the logo arrange a “Ghost Line” that lonely hearts may ring up and spill their ghosting tales.